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Beauty Industry

Eucerin Partners with Amazon Alexa

Amazon shoppers and Alexa users now have easy access to skin solutions.


Eucerin has launched skill for Alexa, to help consumers find the right products to solve their skin issues. Eucerin’s expertise and dermatologist-recommended products will be available on the cloud-based voice service that powers Alexa devices such as the Amazon Echo, Echo Dot, Echo Show and more.

Robert Ciaffaglione, team lead, shopper & customer marketing, Eucerin, comments, “The skincare landscape can be overwhelming at times, with numerous solutions and formulas available. Powered by 100 years of skin science, Eucerin offers formulas specifically designed to alleviate a multitude of skin concerns, from dry to very dry skin, to products formulated for eczema flare-ups to other skin conditions. By asking a few simple, key questions, the Eucerin skill for Alexa will direct consumers to the Eucerin product designed to help their individual needs.” 

Eucerin’s full product offering, including face, body, hand, and cleansing lines will be available for purchase on Amazon, via Alexa.


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